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‘Strategic openings’: 5 CFO trends for 2026
Entering 2026, CFOs will continue to face dramatic policy shifts from the Trump administration. This article outlines five key trends: strategic windows amid policy shocks, the ongoing impact of high tariffs, shifts in the Federal Reserve's stance, changes in SEC enforcement style, and political pressure on FASB regarding cryptocurrency accounting.
Accounting talent shortage eases as layoff fears creep up
In recent years, the accounting talent shortage that has plagued the U.S. accounting industry and finance teams is showing signs of easing, driven by factors such as the proliferation of automation and generative AI, and the growth of outsourcing. However, industry sentiment indicators show that practitioners' concerns about layoffs have risen significantly, and the hiring strategies of large accounting firms are also being adjusted. Meanwhile, the CPA license reform continues to advance, and the industry's supply-demand landscape is moving toward a new balance.
GENIUS Act leaves stablecoin accounting, risk gaps
U.S. President Donald Trump signed the GENIUS Act, and the House passed the CLARITY Act and the Anti-CBDC Surveillance State Act, providing an initial regulatory framework for the stablecoin industry. However, finance executives still face uncertainty in accounting treatment, reserve reporting, and risk compliance. Experts point out that bodies such as the FASB have not yet issued specific standards for stablecoins, and companies need to evaluate cautiously.
7 CFO tips for thriving despite ‘perma-crisis’ turmoil
From the pandemic in 2020 to the present, CFOs globally have continuously faced the test of a 'permanent crisis.' In 2025, the Trump administration's aggressive shifts on high tariffs, fiscal expansion, and geopolitics have made the frequency and interconnectedness of risks unprecedented. Experts such as Richard Chambers, Senior Advisor at AuditBoard, Michael Perica, CFO of Rimini Street, and Pratap Daruka, CFO of Tredence, propose seven response strategies to help financial leaders find growth and resilience amid uncertainty.
What Marriott CFO, industry experts think of CitizenM deal
Marriott International plans to acquire the CitizenM brand for $355 million, with the transaction expected to close this year. This move has sparked discussions in the industry about lifestyle hotel integration, brand differentiation, and appeal to younger demographics. Marriott CFO Leeny Oberg and several experts shared their perspectives in interviews.
OpenAI's $6.6 Billion Funding: Can It Sustain Its Leading Position Remains Uncertain
OpenAI recently completed a $6.6 billion funding round, raising its valuation to $157 billion, but it is expected to lose about $5 billion this year, facing challenges such as executive departures, intensifying competition, and difficulties in data acquisition. Experts point out that whether the company can continue to lead not only concerns itself but also affects investment confidence across the generative AI field.
Seven Strategies for CFOs to Enhance ROI Amid the Generative AI Investment Boom
Generative AI is attracting substantial corporate investment, but measuring return on investment (ROI) is fraught with challenges. Based on interviews with multiple CFOs and AI experts, this article proposes seven strategies, covering flexible evaluation, long-term perspectives, strategic integration, project prioritization, technical collaboration, data governance, and employee engagement, to assist financial executives in making informed decisions amid the boom.