Fintastic Emerges with $12M Seed Funding to Reshape FP&A Landscape with World's First AI-Driven Intelligent Platform
Fintastic, headquartered in Tel Aviv, Israel, announced on October 6, 2022, its emergence from stealth mode, completing a $12 million seed funding round led by Group 11, with participation from Benhamou Global Ventures and several angel investors. Founded in 2021 by Jonathan Einav (CEO), Eric Shellef (CTO), and Hamutal Anavi Russo (COO), the company launched the world's first AI-driven intelligent FP&A platform, aimed at addressing the inefficiencies and lack of intelligent insights in traditional financial planning and analysis software.

In times of economic uncertainty, CEOs increasingly rely on financial planning and analysis (FP&A) to understand their business's current state and potential paths forward. However, even though FP&A software has existed since the 1980s, most finance leaders remain trapped in spreadsheets and outdated tools. The result: a significant amount of time is spent collecting, cleaning, and consolidating data, rather than planning the company's future.
Fintastic 's founding team deeply understands the pain points of FP&A leaders. They found that existing market solutions were all unsatisfactory: either spreadsheet enhancement tools that couldn't scale, or complex systems that locked in business logic during the implementation phase. This field has been going in circles for the past forty years, repeatedly implementing the same methodology on different technology stacks. Even more frustrating, modern organizations have been profoundly transformed by advanced machine learning, yet the technological revolution of the past decade has never touched FP&A—until today.
Fintastic is headquartered in Tel Aviv, Israel, and was founded in 2021 by co-founders Jonathan Einav (CEO), Dr. Eric Shellef (CTO), and Hamutal Anavi Russo (COO).Fintastic is built on three pillars:
- Customer flexibility—achieved through low-code, no-code, and automation.
- Bridging the gap between planning and analysis—achieved through real-time connections to organizational systems and advanced visualization.
- Providing insights, not just data—advanced AI powers state-of-the-art anomaly monitoring, trend detection, and risk-derived planning optimization, powering the world's first intelligent FP&A solution.
Today, Fintastic officially comes out of stealth mode, announcing the completion of a $12 million seed funding round led by Group 11 , with participation from Benhamou Global Ventures and several angel investors, including public company CFOs and high-profile operators. The company also enjoys active support from several senior advisors, such as Ken Goldman (former CFO of Yahoo and Fortinet), Bryan J. LeBlanc (CFO of WindRiver and former CFO of Jive), and Paul Melchiorre (former CRO of Anaplan). Fintastic has already earned the trust of rapidly growing companies such as Lattice, HiBob, Claroty, and GlassBox.
"We are introducing a new approach to the FP&A field. We apply probabilistic science and risk-derived planning to provide actionable insights and recommendations that will permanently improve how companies make decisions." — Jonathan Einav, Co-founder and CEO.
"At Group 11, we are always looking for niches in FinTech where the time is ripe for technological disruption. We have no doubt that FP&A is one of them. It is a manual, inefficient, and severely underserved field, with no current solution leveraging technology to address this pain point. Fintastic is rebuilding this process from the core, implementing a new approach backed by actual science that will permanently change how companies plan and analyze their finances. Therefore, we are proud to lead Fintastic's funding round." — Dovi Frances, Founding Partner of Group 11.
"As a rapidly growing company, Lattice relies on FP&A software to monitor and maintain financial health. Fintastic has become an integral part of our tech stack, not only because of its flexibility, integrations, and collaboration tools, but also because of its unique approach to applying data science to financial planning." — Josh Brown, CFO of Lattice.
Fintastic's intelligent product is a complete FP&A system that supports all of an organization's planning and analysis needs, including real-time synchronization of actual data with other systems, multi-plan, forecasting, and scenario management, robust model assumptions, reporting from high-level views down to the finest granularity, collaboration, and insights—all with scalability.
Fintastic has earned the trust of rapidly growing companies such as Lattice, HiBob, Claroty, and GlassBox, and is built by experienced tech entrepreneurs, passionate employees, and a team of seasoned CFOs with a single goal: to reshape this field with the technology FP&A deserves, focusing on solving the most important challenge for every company—growth.
